In Estonia, the mobile market is known for being ultra-modern and digital-first. For February 2026, the three major players—Telia, Elisa, and Tele2—have recently updated their pricing to account for massive 5G infrastructure investments.
If you are visiting or looking for a new plan today, Valentine's Day, here are the current highlights:
1. Telia Estonia (The Premium Choice)
Telia holds the largest market share and is currently focusing on "Mobile Life" (Mobiilne Elu) bundles that include streaming.
* Valentine’s / February Promo: New subscribers to the "Mobile Life + Unlimited Data" plan can get 20% off for 6 months (reduced to €31.92/month from the standard €39.90). This plan includes Netflix Premium at no extra cost.
* Standard 5G Plans:
* 3 GB: €13.20/month.
* 16 GB: €26.42/month.
* 50 GB: €33.53/month.
* Family Discount: Adding extra lines to a main plan can save you over €100 per year.
2. Elisa Estonia (Entertainment Focused)
Elisa is the leader in combining mobile service with extensive TV and movie content.
* Tourist / Prepaid: Their "Konekaart" (prepaid card) is one of the most flexible.
* Weekly Pass: €6.09.
* Travel Plan L: €20.32 for 30 days, which includes high-speed data usable in Scandinavia and the Baltics (Bite network in Latvia/Lithuania, Tele2/Telenor in Sweden).
* 5G Advanced: Elisa recently launched 5.5G (5G Advanced) in Tallinn, offering ultra-fast speeds for AI-intensive apps and heavy file transfers.
3. Tele2 Estonia (Value & Simplicity)
Tele2 is generally the most budget-friendly of the big three and is known for its "no-nonsense" approach.
* 2026 Price Update: Tele2 recently adjusted prices by roughly €2/month to support 5G development, but they remain highly competitive.
* Tourist Deal: Their "Smart" tourist SIM card costs €3.95 and includes 3 GB of data valid for 7 days.
* Unlimited 5G: Frequently offered at lower entry points than Telia, often starting around €25–€28 for standalone mobile lines.
4. Digital & eSIM Alternatives
Estonia is the home of "e-Residency," so it’s no surprise that eSIMs are very popular here.
* Super (by Telia): A dedicated tourist eSIM/SIM brand. For €10, you get 12 GB of data (10 GB usable in the EU) valid for 30 days.
* Airalo (Osiand): 10 GB for 30 days costs $19 USD.
* Holafly: Offers Unlimited Data starting at $6.90 USD for very short trips.
5. Handset Prices (Unlocked)
Retailers like Datagate and Klick are featuring these February 2026 prices:
* iPhone 17 (128GB): Approx. €949.
* iPhone Air (Slim 2026 Model): Approx. €890.
* Samsung Galaxy S25 FE: Available for around €22.50/month on installment plans.
* Budget Pick: The Motorola Moto E15 is currently a best-seller at €78.00.
Summary Tips
* Best for Speed: Elisa or Telia if you are in Tallinn/Tartu to take advantage of 5.5G or 5G SA (Standalone).
* Best for Travel: Elisa’s Travel Plan is unbeatable if you are hopping over to Finland or Latvia during your trip.
* Registration: Unlike many EU countries, you can often buy a prepaid SIM in Estonia (at an R-Kiosk) without showing a passport, though some contract-style plans may require ID.
If you are visiting or looking for a new plan today, Valentine's Day, here are the current highlights:
1. Telia Estonia (The Premium Choice)
Telia holds the largest market share and is currently focusing on "Mobile Life" (Mobiilne Elu) bundles that include streaming.
* Valentine’s / February Promo: New subscribers to the "Mobile Life + Unlimited Data" plan can get 20% off for 6 months (reduced to €31.92/month from the standard €39.90). This plan includes Netflix Premium at no extra cost.
* Standard 5G Plans:
* 3 GB: €13.20/month.
* 16 GB: €26.42/month.
* 50 GB: €33.53/month.
* Family Discount: Adding extra lines to a main plan can save you over €100 per year.
2. Elisa Estonia (Entertainment Focused)
Elisa is the leader in combining mobile service with extensive TV and movie content.
* Tourist / Prepaid: Their "Konekaart" (prepaid card) is one of the most flexible.
* Weekly Pass: €6.09.
* Travel Plan L: €20.32 for 30 days, which includes high-speed data usable in Scandinavia and the Baltics (Bite network in Latvia/Lithuania, Tele2/Telenor in Sweden).
* 5G Advanced: Elisa recently launched 5.5G (5G Advanced) in Tallinn, offering ultra-fast speeds for AI-intensive apps and heavy file transfers.
3. Tele2 Estonia (Value & Simplicity)
Tele2 is generally the most budget-friendly of the big three and is known for its "no-nonsense" approach.
* 2026 Price Update: Tele2 recently adjusted prices by roughly €2/month to support 5G development, but they remain highly competitive.
* Tourist Deal: Their "Smart" tourist SIM card costs €3.95 and includes 3 GB of data valid for 7 days.
* Unlimited 5G: Frequently offered at lower entry points than Telia, often starting around €25–€28 for standalone mobile lines.
4. Digital & eSIM Alternatives
Estonia is the home of "e-Residency," so it’s no surprise that eSIMs are very popular here.
* Super (by Telia): A dedicated tourist eSIM/SIM brand. For €10, you get 12 GB of data (10 GB usable in the EU) valid for 30 days.
* Airalo (Osiand): 10 GB for 30 days costs $19 USD.
* Holafly: Offers Unlimited Data starting at $6.90 USD for very short trips.
5. Handset Prices (Unlocked)
Retailers like Datagate and Klick are featuring these February 2026 prices:
* iPhone 17 (128GB): Approx. €949.
* iPhone Air (Slim 2026 Model): Approx. €890.
* Samsung Galaxy S25 FE: Available for around €22.50/month on installment plans.
* Budget Pick: The Motorola Moto E15 is currently a best-seller at €78.00.
Summary Tips
* Best for Speed: Elisa or Telia if you are in Tallinn/Tartu to take advantage of 5.5G or 5G SA (Standalone).
* Best for Travel: Elisa’s Travel Plan is unbeatable if you are hopping over to Finland or Latvia during your trip.
* Registration: Unlike many EU countries, you can often buy a prepaid SIM in Estonia (at an R-Kiosk) without showing a passport, though some contract-style plans may require ID.
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